Pa:aR, means ‘beyond’, which explains the philosophy of the brand. Pa:aR creates contemporary and multi-purpose global clothing using Indian skills and material. Pa:aR is a way of life, it’s not time or age bond fashion but a sensibility of alluring comfort. Pa:aR strives to create clothing that goes beyond the classification of region, clothing that speaks of its origin but just as beautifully fits in all others, With an equal sense of luxury and comfort. Pa:aR brings together prints and embroideries in flowy feminine silhouettes for the culture enthralled trendsetters. Started in 2016, Pa:aR is a pret label launched by the fashion House, House of Trove. Brain child of Arushi Kapahi, Pa:aR takes inspiration from sustainable fashion, with the aim to translate effortless local style and craft into global quality comfort.
Trying too hard, not dressing according to there body type.
Elegant, pleasent & minimal
Queen Rania Al Abdullah
A well tailored relaxed fit dress. Its versatile and never underestimate the power of a good stitch.