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Find me at:

  • Runjhun Gupta

  • Tell us something about your brand?

    KEVA a Sanskrit term for the flower "lotus" , holds great spiritual value in not just Buddhism but also Hinduism. In respect to the symbolic value it upholds "KEVA" aspires to bring to you the same feel of liberation and beauty through the quality of its fabrics & flair of its tailored designs. Based in the Pink city, KEVA is a start up by Runjhun, who essentially strive to imbue exquisite style & patterns.

  • What would you have been doing if you didn’t get into designing?

    Guess, I'd have been practicing law since I have a degree in it.

  • One fashion mistake that most men and women make?

    Copying movie stars without understanding their own body type.

  • Describe your designs or products on TSL in three words?

    1. Niche 2. Tailored 3. Affordable

  • One celebrity you'd love to dress?

    Sushmita Sen

  • If you could save only 1 piece of clothing from your wardrobe, what would that be and why?

    A pair of well fitted denims, well mostly because I can team it up with something casual as well as something more formal.


The Secret Label is a curated online marketplace for Indian designer women's wear and men's wear. Shop the latest fashion in clothes, dresses, tops, shirts, sarees, kurtas, anarkalis, tunics, lehengas, salwar kameez sets, blazers, shirts, trousers, sherwanis, accessories, bags and more. Buy designer wear online on and choose from a handpicked collection. Dress up like the celebrities and wear runway fashion by Archana Rao, Amrita Thakur, Shilpa Reddy, Sougat Paul, Josh Goraya, Dolly J, Mayank Anand and Shraddha Nigam, Aditya Dugar, Divyam Mehta, DRVV by Dhruv Kapur, Ekru, Debarun, Manoj Dubey, Megha Garg, Myoho, Prama by Pratima Pandey, QUO by Ishita Mangal, Rimzim Dadu, Rohit Gandhi and Rahul Khanna (Cue), Shravan Ramaswamy, Lotus Sutr, Asmita Marwa and various other Indian fashion designers. Shop online on The Secret Label for an exclusive collection of affordable wedding wear, evening wear, casual clothing, resort wear, ethnic and western wear. We ship internationally including India, US, UK, Canada, Australia, UAE and offer hassle free payment options and an unmatched customer experience. Cash on Delivery (COD) available in India.

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