Divyam Mehta


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  • Divyam Mehta

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  • Tell us something about your brand?

    An alumni of PAF (affiliated with Nottingham Trent University Of London) , winning the award for, “most avant-garde designer” in his graduating year 2004. He continued his learning in the domain of fashion marketing, from the prestigious London College of fashion. In the year 2006, with a handful of artisans, he established his design studio, “HOTU HOME”, began with creating exquisite textiles and textures for his first collection of contemporary occasion-wear for men in collaboration with ‘HERITAGE’ . The label “DIVYAM MEHTA” subtly echoes the crafts and traditions of India, which Divyam impeccably fuses with contemporary silhouettes and fine detailing, making each garment unique and modern. The fine balance, which is reflected in his creations, is the perfect harmony between exquisite fabrics, accurate construction, surface ornamentation and refined detailing. Divyam’s debut at the Wills India Fashion Week in march 2010 won him many accolades from the buyers across the country. His collection is available in more than 25 multi-designer stores including Laffaire, Ogaan, Aza, Designer Studio, Evoluzione, Collage, 85 lansdowne, Zenon , Elahe to name just a few.

  • What would you have been doing if you didn’t get into designing?

    I started with graphics, As a child i would make my own greeting cards , collages collecting fabric and trims from my parents factory. Getting into design came naturally to me, i never thought of doing anything else.

  • One fashion mistake that most men and women make?

    They are too influenced by the trends. not all trends are cool.

  • Describe your designs or products on TSL in three words?

    Crafted, tailored, quality

  • One celebrity you'd love to dress?

    Kiran Rao

  • If you could save only 1 piece of clothing from your wardrobe, what would that be and why?

    A well constructed washed out military cotton jacket.

Divyam Mehta Store


The Secret Label is a curated online marketplace for Indian designer women's wear and men's wear. Shop the latest fashion in clothes, dresses, tops, shirts, sarees, kurtas, anarkalis, tunics, lehengas, salwar kameez sets, blazers, shirts, trousers, sherwanis, accessories, bags and more. Buy designer wear online on www.thesecretlabel.com and choose from a handpicked collection. Dress up like the celebrities and wear runway fashion by Archana Rao, Amrita Thakur, Shilpa Reddy, Sougat Paul, Josh Goraya, Dolly J, Mayank Anand and Shraddha Nigam, Aditya Dugar, Divyam Mehta, DRVV by Dhruv Kapur, Ekru, Debarun, Manoj Dubey, Megha Garg, Myoho, Prama by Pratima Pandey, QUO by Ishita Mangal, Rimzim Dadu, Rohit Gandhi and Rahul Khanna (Cue), Shravan Ramaswamy, Lotus Sutr, Asmita Marwa and various other Indian fashion designers. Shop online on The Secret Label for an exclusive collection of affordable wedding wear, evening wear, casual clothing, resort wear, ethnic and western wear. We ship internationally including India, US, UK, Canada, Australia, UAE and offer hassle free payment options and an unmatched customer experience. Cash on Delivery (COD) available in India.

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